Where 5-Star Experience Becomes Your Most Profitable Marketing Strategy.
Build a clear guest experience journey that strengthens loyalty, retention, and revenue. The 5 Days to 5 Stars™ Challenge is a LIVE virtual experience for boutique hotel owners, investors and operators who want their guest experience to compete with the biggest names in hospitality.
This five-day lunch-hour challenge allows you to tune in from anywhere as Kylie guides you through designing a guest experience that earns five-star reviews and strengthens long-term revenue.
Join us for our next live experience April 6th-10th.
Click the button below to join the 5 Days to 5 Stars™ Challenge.
JOIN THE 5 DAYS TO 5 STARS™ CHALLENGE
You Are Already Doing So Much Right
If you are here, it is because you care deeply about the people who walk through your doors.
You care about the details.
You care about your reputation.
You care about how guests feel from the moment they discover your property to the moment they leave.
You have invested in a beautiful property. You have worked hard to create something unique. And chances are, you are already doing many things right.
What many boutique hotel owners, investors and operators have never been given is the space or guidance to clearly define the full guest experience journey.
Not because they are doing anything wrong.
But because no one ever showed them how powerful those moments truly are.
The Opportunity Most Boutique Properties Miss
Most boutique hotel owners, investors and operators can talk through what they believe their guest experience looks like.
But when the experience is not clearly defined, small gaps begin to form. Gaps in communication. Gaps in consistency. Gaps in how guests feel before, during, and after their stay.
Those gaps quietly impact reviews, retention, referrals, and even team confidence. Not in obvious ways. In subtle ways that add up over time.
You may have invested in the property.
You may have invested in marketing.
But the one piece many owners struggle to solve is how to consistently deliver a five-star service experience that guests rave about online.
This is not about fixing something broken.
It is about strengthening what already exists.
Why 5 Stars Matter
Five-star reviews are not just compliments. They are revenue drivers.
Guests trust reviews as much as personal recommendations. Even a small increase in your rating can significantly boost bookings, visibility, and conversion rates.
Higher ratings improve search placement, build instant credibility, and help boutique properties compete with the largest brands in hospitality. They support stronger retention, more referrals, and even premium nightly rates.
Five stars is not about ego.
It is about trust.
It is about growth.
It is about protecting your revenue.
If your guest experience is not intentionally designed, you may be leaving both reviews and revenue untapped.
JOIN THE 5 DAYS TO 5 STARS™ CHALLENGE
A Gentle Shift That Creates Big Results
When your guest experience is thoughtfully designed, something powerful happens.
Guests feel genuinely cared for.
Teams feel confident in how they serve.
Reviews begin to reflect the experience you always intended to deliver.
Loyalty grows naturally.
Referrals begin to flow with ease.
Five-star experiences are not about perfection. They are about intention. When you lead with intention, five-star reviews become the result.
This is where experience becomes one of the most powerful forms of marketing your property can have.
What You Will Create in 5 Days | The 5-Day Experience Journey
The 5 Days to 5 Stars™ Challenge is a live, guided experience designed to help boutique hotel owners, investors and operators step into their property through the eyes of their guests.
Each day focuses on one phase of the guest experience. Each day you will outline that phase for your own property.
By the end of the challenge, your guest experience will no longer live only in your head. It will be clearly defined.
You will walk away with clarity, confidence, and a stronger foundation for the kind of reviews, retention, and reputation that drive long-term success.
Day 1 | Monday: Pre-Arrival
Learn how the experience truly begins before your guest ever arrives. You will discover how anticipation, clarity, and thoughtful communication set the tone and help guests feel welcomed before they walk through the door.
Day 2 | Tuesday: Arrival
First impressions matter. You will explore how arrival moments can create connection, belonging, and confidence through simple touches that help guests feel seen and supported immediately.
Day 3 | Wednesday: In-House
This is where the experience comes to life. You will learn how to elevate the moments that happen while guests are staying with you, creating comfort, ease, and a sense of care throughout their visit.
Day 4 | Thursday: Departure
The way someone leaves matters just as much as how they arrive. You will learn how to close the experience with gratitude and clarity so guests leave feeling appreciated and cared for.
Day 5 | Friday: Follow-Up
The relationship does not end at checkout. You will explore meaningful ways to stay connected after a guest's stay and leave a lasting impression that brings people back.
Why This Matters for Your Property
When guests return, refer others, and leave exceptional reviews, your property grows without constantly chasing new bookings.
A clearly defined guest experience strengthens retention, increases referrals, and helps boutique properties compete confidently in a crowded hospitality market.
Five-star reviews influence trust, visibility, and booking decisions every single day.
Five stars is not the goal.
Five stars is the outcome of care, clarity, and intention.
Who This Experience Is For
If you own or operate a boutique hotel, this is for you.
If you invest in boutique hospitality properties, short-term rentals, or unique lodging experiences, this is for you.
If you want guests leaving five-star reviews and telling others about their stay, you are exactly where you belong.
Meet your host, Kylie Rae, SWAS Live
Kylie Rae Fitzgibbons is a hospitality experience strategist, speaker, and the founder of Service With a Smile. She is the creator of the Service With A Smile framework, a signature approach that helps hospitality businesses elevate how guests feel at every touchpoint.
Her journey from Server Assistant to General Manager by the age of 30 shaped her belief that the most meaningful guest experiences are built through care, connection, and intention.
Kylie has transformed her real-world hospitality leadership experience into systems that elevate experience scores, strengthen guest loyalty, and support healthier bottom lines.
Through the 5 Days to 5 Stars™ Challenge, Kylie gently guides boutique hotel owners, investors and operators as they define their guest experience and elevate how they serve, one thoughtful moment at a time.
A Warm Invitation
5 Days to 5 Stars™ is a live experience designed to help boutique hotel owners, investors and operators strengthen what is already working and bring clarity to what has been overlooked.
Spots are intentionally limited to keep the experience personal and meaningful.
We would love to have you join us.
